We Take Our Time

bobby_kotick_winner

“Our general view is we approach new business models sceptically. And we take our time. And we look for those that will turn out to be something that is sustainable for a long term. I think we’re seeing there are a lot of exciting new ways to allow customers to pay for their experiences, there are a lot of new ways for us to monetize our content. But I can’t say that you’re going to see any dramatic shifts in the way that we monetize on the console.”

Activision boss Bobby Kotick on new hardware. (MCV)